A Fashionable Cause
Pudsey Bear Style Makeover
Pudsey Bear has undergone a style makeover by some of London’s leading names in fashion.
The BBC Children in Need Charity has launched the Designer Pudsey Collection, which sees several of London’s most coveted designers create their own iconic Pudsey.
Bringing their own unique style and aesthetic to this lovely Bear, the Designer Pudsey Collection will raise money for disadvantaged children and young people in the UK. Designers involved include: Katie Hillier, Jonathan Saunders, House of Holland, Giles, Mulberry and Erdem, amongst others.
The traditional yellow Pudsey now wears silver laser-cut leather by Giles Deacon and buttercup cheery florals by Erdem. Of working with Pudsey, Erdem said: “It is a cause I believe in and it was fun to work with Pudsey. He was very pleasant!”
The couture bears will be on display at Liberty London until November 19th. The bears will meanwhile be auctioned for the BBC Children in Need Charity online here. You can start bidding on these one-of-a-kind bears there now.
Now a leader in the style stakes, Pudsey Bear is putting his best paw forward!
Photos from vogue.co.uk